Documentation for affiliates working with networks and trackers based on AlterCPA.

Tracking and pixels

You have several options for tracking and traffic analytics in AlterCPA: UTM tags, integrations with trackers, advertising network pixels, tracking codes for analytics systems, arbitrary code on websites.

Tracker integration

AlterCPA-based networks have a built-in tracker, but no one prevents you from using familiar third-party solutions. You can use postbacks and ready-made site archives for your favorite tracker.


You can receive notifications about the arrival and change of leads using postbacks. Use them to integrate with trackers.


The trafficback mechanism allows you to redirect traffic that does not fit in geography to another flow, offer or third-party site.